Negotiating
the best deal for you.
These days most people buy more than one car in their life-time,
and every time they buy a car they make sure they get the best
possible deal. But, how do you get the best possible deal? Time
and again, you the customer reward those sales people with your business who try
to extract as much money as possible from you.
Why, not reward the sales person who quotes you the lowest price
first up?
You visit a car showroom, take a test drive and decide on
your dream car. Now you “negotiate” the deal.
The sales person will give you a price and will impress up
on you that he/she can match any thing else you may be offered.
Or worse he/she may not give you a price, other than perhaps
the normal recommended retail price (RRP) and asks you to
come back when you are ready to buy. You go away and do some
more shopping around, after having visited numerous dealerships
you have what you perceive is the “best price”.
But now you are likely to reward the sales person at the dealership
you visited first, because “he was such a nice guy”. You do that by telling him the best price you have been able to get, and
he/she will at best beat the price by a token amount and at
worst match the price. And that is being done only because
it has to be done to secure the deal, not because the dealer wants to be generous - otherwise he would beat your best price by a large margin and that does not happen very often.
The question that arises is why would you want to reward
him, or her for that matter, for NOT giving you their lowest
price up front, but giving you their highest price. Would
it not make more sense to reward the sales person that gave
you the lowest price in the first place? Where you buy the
car bears no influence over where it can be, or should be
serviced. There is no reason to reward any one other than
he or she who gave you the best price first up. If you want
an extra $100 off ask the person who quoted you the lowest
price in the first place to go the extra step.
Here is what professional buyers do!
We do not give dealers a second chance. If we did we would
educate them to quote high, as they would know that there
would be a second chance. We give dealers only one opportunity
to quote and the lowest quote wins the business. That system
is known as a Tender system. We say, give us your best quote,
one opportunity only, no second chances, if you want our business
quote low first up. Dealers learn quickly. You ought to do
the same. Or you could contact a Car Broker.
Remember that when buying a Used Car it is imperative to get a Pre-Purchase Vehicle Inspection report - regardless of what the sales person tells you.
For further information contact www.carsolutions.com.au or
write to info@carsolutions.com.au
April, 2006
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